ATM advertising rides big wave in England, ripple in US

Article: ATM advertising rides big wave in England, ripple in US
Date: 30 Oct 2006

"A change in technology

As ATMs shift from OS/2 to Windows, opportunities for third-party and in-house ATM advertising are increasing, and the platform shift has moved faster in England, said Doug Sholes, Triton’s marketing director.

"Fifty-eight percent of ATMs in the U.S. are still running OS/2," he said. "In the U.K., they’ve been faster to upgrade to Windows-based ATMs, which can handle advanced advertising functions."
"

http://www.atmmarketplace.com/article.php?id=7970

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