Lenovo is undertaking an Olympic-size effort to establish itself as a consumer PC brand. The Chinese PC maker has found great success with the iconic ThinkPad brand of commercial laptops, a business it purchased from IBM. And now it's taking the world stage with a new line of consumer-focused notebooks called IdeaPad. There will also be a desktop line called IdeaCentre.

Lenovo is undertaking an Olympic-size effort to establish itself as a consumer PC brand. The Chinese PC maker has found great success with the iconic ThinkPad brand of commercial laptops, a business it purchased from IBM. And now it's taking the world stage with a new line of consumer-focused notebooks called IdeaPad. There will also be a desktop line called IdeaCentre.

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